Since my last post, things took a whole new direction and I co-started a new company along with Jim Perkins, Raphael van Lierop and others. This new company is Radar Group, and I've started a new blog.
A few links:
[Update] Wired.
Announcement coverage of Radar.
My IGN Interview on RadRaph's.
Short summary of Radar: Radar's primary goal is to facilitate the creation of original IP (intellectual property) for the game industry, because original IP has proven itself to be the driving revenue force for the game industry, which I've discussed many times in this blog's past. We facilitate the creation of original IP by teaming up with established independent development studios and funding the pre-production of original IP. We co-design and help shape original IP along with our development partners so that it has all the hooks in place to make the IP viable for cross-media monetization. This is part of our secret-sauce that makes Radar so unique in the industry, because the vast majority of IP being created in our industry doesn't have the big entertainment picture in mind, creating IP that easily crosses over to other media.
And, because Radar's original IP is built from the ground up with cross-media hooks, we have established a partnership with Depth Entertainment, a new Hollywood-based production studio, to handle the Hollywood end of the business for us. Depth's first film production, Max Payne, is already deep into filming, and is due out late this year.
Unlike most publishers, Radar will share ownership with development studios on original IP. Creators should be owners. This is our firm belief, because owners have the greatest creative passion for their work, and also reap the greatest rewards from a successful product. Fact: There are not many creatively independent Epic's, Valve's, Remedy's and Id's in our industry. Radar will change this in the next few years. I personally had a hand in both Remedy's and Id's rise to creative independence, as well that of 3D Realms. So, it's not much of a stretch to believe that Radar will take this to a whole new level by working with 10-12 new studios over the next few years.
So, wish us luck and keep an eye on us. If we succeed, I believe there will be numerous other attempts at our model, and for the industry and gamers as a whole, this will be a big win.
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